Foil Me Launch The Board and home. Products, Foil Me She/Her/Fox Foil | InStyle March/April 2023

Originally published in InStyle March/April 2023

Foil Me Launch The Board and home. Products

Australian foils brand Foil Me has released The Board. a versatile painting accessory that combines sustainability. function and aesthetic as the ultimate colouring tool. The Board is a flexible option that provides hairdressers with a simple and refined colouring process. 

The Board is meticulously designed and made locally. It is entirely constructed from recycled plastic and is 100% recyclable. It includes the brand's signature embossing and works to grip the foil and prevent slipping. The innovative tool ensures an even application and can be flipped to offer a smooth surface for hairdressers who prefer painting in this way. The Board also intelligently features one straight edge and another slightly curved and is a lightweight tool that perfectly conforms to any contour to enhance comfort and reduce the risk of RSI.

Beyond this launch, the brand have also expanded into home products, launching reusable food foil wraps as titled 'home. by Foil Me'. lmportantly, the product is made with a percentage of recycled aluminium and is 100%  recyclable as an eco-conscious option. The versatile food foil wraps can be reused by gently hand washing or wiping after use.

Foil Me She/Her/Fox

Foil Me have unveiled their latest collaboration with Mia De Vries, founder of The Fox & The Hair Salon and The Secret Fox Education. Initially born from Mia's desire to create a foil that she could gift through her world-renowned online platform, this collection was beautifully illustrated by Saphody Thompson and brought to life by Foil Me graphic designer, Chelsea Winter. An ode to Mia's industry juggernauts, the intricate conceptual design features motifs of a woman (She/Her) and a fox tail (Fox), playfully intertwined with stars and Monstera foliage on a lustrous copper background. Modern and on-trend, the iridescent She/Her/Fox foil promises to complement any salon interior.